Darby Communications is an Asheville-based public relations and digital marketing firm representing leaders within the outdoor, endurance, hunt/fish and mountain lifestyle industries. We do everything from traditional media relations and event planning to social media management, email marketing, digital advertising, and athlete and ambassador management.
Mission Statement
Darby Communications is a team of fun-loving, hard-working communicators that brings a fresh approach to PR and digital marketing. We combine original ideas with good old elbow grease to deliver extraordinary campaigns and events. Never a one-person show, we incorporate teamwork into every aspect of our media relations and digital marketing strategies. We pride ourselves on clear and open communication with our clients and work as an extension of their marketing teams.
Meet the Darby Team
Coral Darby
Founder
Outdoor industry veteran, community volunteer, professional connector, staunch believer in people over profit, soon-to-be empty nester, happiest at the YMCA, on the trail, and spending time with her family.
Angie Robinson
President + Partner
WNC Native, go-to-market strategist, PR veteran, new biz developer, Blue Ridge Public Radio Community Advisory Board member, trail enthusiast, always dreaming of summer days and what her next meal will be.
Cory Van Auken
VP of Operations + Partner
Master of analytics, #dadlife ambassador, Arsenal super-fan, digital marketing wizard, spreadsheet enthusiast, fly fishing hack, and kid wrangler/sherpa.
Suzanne Hermann
Media Relations Director
Darby PR team captain, copy editor for all the things, one-time Emmy winner (with no statuette to show for it), former D1 college volleyballer, holds the unofficial record for most summits of Bearwallow Mountain with two kids during a pandemic.
Katie Richter
Assistant Media Relations Director
Event planning specialist, PR coverage collector, big idea generator, trumpet player, accomplished singer, yogi, master multi-tasker, sambista.
Mindy Smith
Senior PR Account Executive
Eternal optimist, event planning master, in-the-details fanatic, marketing trendspotter, community builder, long-distance trail runner, stand-up paddleboarder, podcast enthusiast.
Stacy Kline
PR Account Executive and Affiliate Specialist
Dedicated project organizer, culture curator, thorough communicator, constantly curious, trail runner, rock climber, craft beer enthusiast, and Office fanatic (pre-Michael Scott’s exit). Usually in search of sunshine, the perfect playlist, and more dog friends.
Jessie LaMacchia
PR Account Executive
Miami-born and raised, hyper-organized idea wrangler, voracious podcast consumer, proud cat-person, volleyball addict, art aficionado, budding weaver and metalsmith
Kade Gewanter
PR Account Executive
Eager learner of all things PR, team player, kettlebell enthusiast, well-traveled angler, former college football player, aspiring foodie, IPA lover, can often be found looking for the perfect podcast or reading books.
Abby Harris
Account Manager
Media relationship builder, detailed task organizer, trail running enthusiast, #dogmomenergy, voracious reader, trail snacks connoisseur, high peak bagger.
Tim Nooney
Account Coordinator
Clever connections pro, passionate community builder, hobby jogger with a penchant for short fiction, the outdoors, and exploring perspectives through movement. Most likely found on a ridgeline or coffee shop.
Gordon Brown
Account Manager
Hungry learner, fish and game enthusiast, former college football coach, NY native, family-oriented, Buffalo Bills fanatic, proud Darby Comm trivia record holder