It’s important to not just focus on sustainability and ways to lighten our impact on the environment on Earth Day. Many of our brands work year-round to create sustainable products, give back to organizations working to fight climate change, and more to protect our Earth. We rounded up eight of our clients who are doing their part to help the Earth and we’re extremely proud of the good work they are doing in the environmental space to make a difference!
Made from incredibly durable plant-based cellulose acetate, Ombraz Sunglasses are ultra-comfortable armless sunglasses, crafted for any adventure! These virtually indestructible sunglasses feature German-engineered scratch, impact, and smudge-resistant polarized lenses, a lifetime warranty, and arrive in 100% compostable and environmentally conscious packaging — meaning they can hold up for years of abuse on your adventures! Additionally, through the Ombraz Shade project, they plant 20 mangrove trees for every pair of sunglasses sold, sequestering 1384x more carbon than it takes to produce and deliver each pair. You can learn more about Ombraz HERE.
In addition to using sustainably sourced merino wool in their performance innerwear company, BRANWYN has partnered with Tomorrow’s Air to help unite travelers to remove carbon dioxide directly from the atmosphere. Tomorrow’s Air leverages technology to remove carbon from the air and then store it permanently underground. In fact, one direct air capture carbon collector can capture as much carbon as 2,000 trees (that’s a lot of carbon!). To get involved yourself, sign the Clean Up Pact or join the collective for as little as $10 per month.
Boone, NC-based Tarpestry loves a good adventure, and they take pleasure in enjoying and protecting our environment. They incorporate sustainability in many aspects of their everyday business practices including:
- Producing a durable product, the Tarpestry, that consumers can count on using for years and years of enjoyment! Does that mean you buy fewer Tarpestrys? Probably, but hey, that’s okay! Their Tarpestry-Cycle program allows you to recycle and repurpose your super well-loved Tarpestrys.
- The Tarpestry team lives, works, and manufactures in North Carolina, reducing transportation costs (oil/gas energy consumption) and supporting the local economy. You can read more about the Team Tarpestry story here.
- Tarpestrys are wrapped in biodegradable thistle and paper for packaging and shipping, rather than single-use plastic. Additionally, they recycle and repurpose all other shipping materials, including paper, cardboard, and plastic.
Old Town and Ocean Kayak
The Johnson Outdoors Watercraft team manufactures thousands of watercrafts annually in their Maine-based facilities. They’ve made great strides to ensure these facilities are as energy-efficient and environmentally friendly as possible including the use of LED fixtures, motion detection lighting, and natural gas for heating and cooling. Additionally, 90% of the material used in the manufacturing process is recycled, while heat from their state-of-the-art ovens is rerouted back into the plant during the winter months to reduce energy use and heating costs by 90%.
Astral, has established itself as an industry leader in sustainable PFD design and has taken that same environmentally conscious approach with their hemp footwear line. This spring, Astral is taking it a step further and has launched an industry-first: a PFD with the first-ever bluesign® approved shell, the Ceiba. The Ceiba’s front panels are filled with sustainable, all-natural kapok (a natural floatant derived from the Ceiba pentandra tree) while the back panels are filled with recycled Gaia foam. This spring, they also expanded their sustainable footwear collection by adding the Pisgah and TR1 Loop, both of which use recycled post-consumer fabrics in the uppers.
Ignik was created to offer more sustainable outdoor heating products after founder Graeme Esarey witnessed the impacts of climate change on the Arctic landscape firsthand. For Earth Day, they’ve put together a blog sharing some great organizations working hard to fight climate change and simple ways you can pitch in on April 22, and all year long. Read their blog by clicking on the picture below:
Appalachian Gear Company
Appalachian Gear Company offers 100% alpaca apparel and gear that gives people all-natural performance options they can feel good about. Their products won’t contribute to microplastic pollution like synthetic options and are fully biodegradable. This Earth Day, App Gear Co is teaming up with @womenwhoexplore for a month-long campaign and giveaway aimed at getting more explorers to pick up trash during their outdoor adventures. Learn more at the post below!
Though we just highlighted a few companies today, all of our clients do something to reduce their impact on the Earth. As a PR and digital marketing agency in Asheville, NC – an outdoor mecca – it is extremely important to us that we work with brands and companies that believe in implementing sustainability efforts and lessening the impact we have on our planet. To learn more about Darby, meet our team HERE.